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Industry Trends Report: The New eCommerce Reality

As we look back at the last three years, one thing is certain – it’s been a bumpy ride.

In 2020, especially, we witnessed unprecedented times: The COVID-19 pandemic, compounded with one of the most divisive political climates in recent memory, created a severe economic disruption from which we’re still reeling.

We can finally say that the eCommerce industry is settling into a “new normal.” And today, we have a broader perspective of COVID’s effects on business, which is why we’re taking the opportunity to conduct a retrospective look at how the last three years shaped the new eCommerce reality.

Included in This Guide:

Online v Offline

While online sales remained high throughout 2021, customers started returning to brick-and-mortar stores.

Trends to Watch

What eCommerce companies should be keeping their eye on to grow sales and which traps to avoid.

Referrals Work

How referral marketing helped many brands survive, and even thrive, the recent economic turmoil.

Industry Growth

Which industries are seeing the biggest potential for growth in this new consumer-first landscape.

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