IncreaseConversion with Customized Referral Campaigns
Engage, convert, and retain customers with targeted referral campaigns tailored for your business.
Introducing the Talkable x InterMedia Advertising Partnership: Bring Referral Campaigns to Life on the Big Screen
Talkable’s integration with InterMedia adds CTV retargeting to your referral program, turning share events into measurable ad exposure and performance.
How It Works:
Our integration with InterMedia lets you automatically trigger CTV ad campaigns based on referral activity. That means your referral program can now reach and convert customers through premium television inventory.
Step 1: Referral Event Triggered
When someone shares, redeems, or engages with your referral program, Talkable fires a webhook to InterMedia.
Step 2: InterMedia Serves the Ad
InterMedia retargets that customer across connected TV platforms with a custom-branded message that reinforces the referral offer or drives a return visit.
Step 3: Measurable Brand Lift & Conversion
Your referral program now includes high-impact video, increasing brand awareness and conversion without manual campaign setup.
Talkable x InterMedia Advertising Integration Referral Flow

Why It Works
Adds a premium channel to your referral lifecycle
Meet customers where they are watching, not just where they are clicking.
Automatically triggered from Talkable
No media buying or trafficking work required. Just connect and go. mail activates customers who are harder to reach through digital channels.
Drives performance from dormant audiences
Re-engage customers who may have ignored emails, SMS, or push.
Expands your brand presence
Your referral program is no longer confined to a screen.
Now it’s on TV.
Use Cases
Awareness Boosters
Retarget customers who shared but didn’t drive a conversion.
Offer Reinforcement
Remind customers of time-sensitive referral rewards with a 15 or 30-second spot.
High-Value Touchpoints
Reach VIP customers with a premium ad placement that matches their value.
Redemption Campaigns
Keep the brand top of mind after a successful referral or conversion.
Seamless Setup
Talkable and InterMedia handle everything—from event capture to creative traffic and media delivery.
You don’t need to hire an agency or stand up a new channel. If you’re already using Talkable, adding CTV takes less than a week.
Ready to Add Connected TV to Your Referral Flow?
This is more than a partnership.
This is a performance engine.