What is a referral code? | Explanation and examples

What referral codes are, how they are different from referral links, and how to create and use them? Everything about referral codes in one article. Word of mouth marketing and referral codes It was simpler in the world of referral marketing. You had a great product, your customers loved it, and decided to share their...

Best Shopify Stores | 9 Top-performing stores for inspiration in 2020

Shopify is one of the most popular website builders. Built with eCommerce in mind, it’s easy to set up, customize and maintain. It’s no wonder that business owners choose it so often to power their online stores.  Over 800 000 businesses run their websites on Shopify. But are there any really successful stores on that list?...

A Game of Choice: Referral Program Software vs In-House Referral Programs

“Why should I buy your referral solution if I can build it myself?” Well, you aren’t the only one wondering!  We have enough martech startups offering new solutions, which aim to dramatically boost your business, make your life easier, and make the world fall in love with you. You’re already equipped with many of their...

How to calculate referral program revenue

Setting a referral program without taking steps to analyze its outcome will be a waste of your money and effort. Both success and failure are results that can be measured.  You can also project the revenue earned by your referral program by consulting industry benchmarks, your volume numbers, and a simple formula.  Calculation of Referral...
How to Offer Referral Rewards

How to Offer Referral Rewards That Motivate Customers to Share

While referral marketing programs can be highly effective, the types of referral rewards you offer to motivate and thank your customers can significantly impact your program’s success. If the offer isn’t compelling, your customers and advocates won’t spread the word, and your program will fail. Below are the best practices to ensure the referral rewards...
Talkable-Rybbon Integration

Talkable Integration with Rybbon: 50+ Customer Reward Options

We have exciting news this wonderful day as we’re announcing our deep integration with Rybbon, a digital gift and rewards provider, to develop the superior customer experience. With Talkable and Rybbon together, you will have even more digital rewards options to integrate into your referral marketing program. 
Referral Email Marketing Best Practices from Talkable

Referral Email Marketing Best Practices

Due to the personal nature of email, the medium works well for generating customer referrals. Talkable’s email conversion-to-purchase rate, for example, is 94.4%. Email can be a great channel for promoting, sharing, and converting your referrals. We’ll share our time-proven email marketing best practices.