What’s New

Stay updated on the latest new features, improvements, and product updates.

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MAR v2: Smarter Campaign Tag Segmentation

We’ve upgraded MAR v2 campaign tag segmentation to remove noise and surface clear, tag-specific insights. Filter by the tags you care about and get clean, presentation-ready reports instantly. Until now, MAR v2 showed every possible tag combination, even when filters were applied. T...
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Always Up-to-Date: Wallet Now Instantly Reflects Loyalty Member Updates

We’re excited to announce a powerful enhancement to our Wallet App: real-time updates for Loyalty Member data. This new feature ensures that your customers always see the most accurate loyalty information – right where they expect it. With our new Loyalty Member Update Not...
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See Exactly Where Wallet Pass Installs Come From with the New Install Source Reporting

Wallet Install Source
We’re excited to introduce a valuable enhancement to your Wallet Passes reporting: Install Source tracking. This update makes it easier than ever to understand where each pass install originates, giving your marketing team clearer insights into customer behavior and campaign perform...
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Expanding Multi-Geo A/B Testing with Multi-Language Support

We’re excited to introduce an improved A/B Test creation experience for Multi-Geo Campaigns, now supporting multiple languages in one go. This enhancement allows Talkable users to launch A/B Tests for several languages directly from a single interface, making it easy to test, compar...
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From Wallet Install to Share: New Wallet Welcome Email

The first moment after a Wallet install is a powerful opportunity to engage — and now it won’t be missed. We’ve introduced a new Wallet Welcome Email that’s automatically sent as soon as a user installs a Wallet. Here’s how it works: Automatically sent immediately after a us...
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