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Understand Performance Your Way: Introducing Custom Data Segments in MAR

Not all customers are the same — and now your reporting doesn’t have to treat them that way. Data Segments let you define custom groups and use them as filters in MAR, giving you a more focused view of the metrics that matter most to your business. Brands with customers across...
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Referral Coupons Now Work Seamlessly With Shopify Subscription Discounts

If you run a subscription-based referral program on Shopify, your coupons just got smarter. Talkable’s coupon auto-sync now fully supports Shopify subscription discount price rules — keeping everything in sync automatically. Shopify’s subscription discounts are a powerfu...
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Configure Referral Gating With Confidence: Email Gating Gets a Smarter UI

The way you configure email and phone gating for your referral campaigns just got a whole lot clearer. Setting up email gating in Campaign Rules used to be confusing. Advocate settings, Friend settings, and combined options all lived on one cluttered screen with no visual indication o...
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Unlock Deeper Referral Insights with Advanced Offer Report Filtering

For sophisticated e-commerce marketers, attribution isn’t optional—it’s everything. You already know how many shares were generated. You can see overall offer performance. But when it comes to understanding who arrived via a referral link, which offer they viewed, and—most imp...
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Smarter Attribution for Smarter Campaigns: Fine-Tuned Wallet Push Sales Tracking

The Problem: Previously, any push notification sent within 24 hours of a Wallet install could count toward Wallet Push Sales—even Welcome notifications. This blanket attribution approach inflated sales reporting and made it impossible to isolate the true impact of performance campa...
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